Gillette recently unveiled her new campaign with Antoine Griezmann, international footballer and new brand ambassador.
This collaboration begins with two new ad spots and a limited edition box with the image of the player.
Through these new films, the brand highlights the precision of shaving offered by the latest addition to the 5-blade range, the razor. Gillette Fusion ProShield. Thanks to him, no more rebellious hairs on the face.
In this second film, "Let's give a hand to Griezmann", the brand puts the footballer on stage in a bathroom using this razor which presents him with a 6th blade, located at the back of all razors fusion of the brand. It turns out to be useful, especially under the nose! And hop ! Soaring, the mustache of Grizou !
Through these spots ... and Antoine Griezmann, the brand reminds its 750 million users worldwide that the smallest details can change their lives.
The footballer also lends his image to a new limited edition box that includes a Fusion razor and shaving gel, as well as an additional spare blade.
Notice to supporters, the box also allows you to get a signed Antoine Griezmann * balloon.
Gillette Fusion Gift Set, available in supermarkets from the end of January 2017
Price: 16,80 €
* terms indicated on the box.
To read :
- Video: Antoine Griezmann as skilful in faces as with a ball
- 5 tips for a perfect shave
- Sensitive skin: 7 mistakes to avoid
To have :